Who owns MIKE’S HARD LEMONADE?

MIKE’S HARD LEMONADE is owned by

Mike’s Hard Beverages are owned and produced by The Mark Anthony Group. The brand was created in 1996 in Vancouver, Canada, and took advantage of recent law changes that allowed spirits-based beverages to be advertised on television to gain widespread recognition quickly. Three years later, it was introduced in the United States. With the explosion of its popularity in the United States, Mark Anthony focused its business by selling Mike’s Hard rights in Canada to Anheuser-Busch InBev (through its subsidiary Labatt) for $350 million USD in 2015. The product has become the leader in the flavored malt beverage category in the United States, with the brand earning over $800 million in revenue in 2022.